Core Optimisation — The Results AgencyCertified B Corporation
Connected TV

Connecting the impact of Television with Digital accountability.

Connected TV puts your brand on the biggest screen in the house with the targeting and measurement of a digital channel. We plan and buy CTV that reaches engaged audiences at a fraction of the outlay

Our approach

Big-screen storytelling, bought like digital.

Precision on the big screen

Targeted, not sprayed

  • Audiences built from data, not daypart guesswork
  • Geo, household and interest-level targeting
  • Incremental reach on top of BVOD and linear

Creative that earns the living room

Stories worth the screen

  • Formats planned for co-viewing attention
  • Sequenced messaging across CTV and companion channels
  • Assets adapted from existing brand film where possible

Measured to the outcome

More than impressions

  • Completion, reach and frequency reported transparently
  • Search and site-visit lift tied back to exposure
  • Spend steered to what actually moved the numbers
Your service lead
david
David Brett
COO & Co Founder
Connected TV gives brands the opportunity to combine the impact of television with the accountability of digital media. The real value comes when CTV is integrated into a wider growth strategy, connecting awareness, consideration and conversion through a single audience framework
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